Mastering Local SEO for PBSA Brands with Multiple Student Flat Locations
Master local SEO for your PBSA brand with our no-nonsense guide. Boost your visibility, attract more students, and fill up your student flats with tips from Glow Digital Marketing. No fluff, just results.
Why Blogging is a Game-Changer for Your Brand (and Not Just For SEO).
It’s time to learn and enjoy top 5 non-SEO benefits of blogging for your brand. Learn how blogging can build trust, engage your audience, fuel social media, expand sales points, and showcase your expertise.
Boost Your Boutique Hotel’s Online Presence with Paid Search Marketing 🚀
Discover how boutique hotels can leverage paid search marketing to boost online presence, increase bookings, and achieve immediate results. Learn the benefits and challenges of hotel PPC and Google Ads with Glow Digital Marketing.
👋 Say Goodbye to Universal Analytics. Secure Your Data Before the Switch to GA4.
Alert! Alert! Universal Analytics Shutdown: Steps to Save Your Data Before July 2024.
Do new build house builders need Google Ads?
House builders, here is a little reminder why PPC is a must-have for any property company looking to move those new builds off the market.
Google Ads Come to X: A Risky Proposition or Excellent Opportunity?
We are Google ad experts and know our way around the platform as well as we know the way around the inside of our fridge and are able to provide our clients with the option to disable placements on unwanted websites, allowing them to avoid appearing on X if they wish.
Unlocking the Power of Offline Conversion Tracking: Understanding Your Customers' Complete Journey
It's important to track your customers' actions after they click on your paid advertisement. This is where offline conversion tracking comes in. It allows you to record customer actions that result in them purchasing over the phone or in person at your store, giving you a more complete view of your conversions both online and offline.
Boost Your Website's SEO with Effective Internal Linking Strategies
Are you looking for a way to boost your online visibility and reach more potential customers? If so, you should consider internal linking.
Maximising Your Reach: How Student Housing Companies Can Utilise YouTube Shorts
One of the key benefits of YouTube Shorts is that they make it easy for users to subscribe to your channel while watching your video. This makes it easy to grow your audience quickly. Additionally, almost half of YouTube "watch time" is generated from mobile devices, making YouTube Shorts a cornerstone of any YouTube channel's digital strategy.
Unlock Your eCommerce Success: The Essential 5 Metrics to Track in Google Analytics
Google Analytics is an amazing free tool for ecommerce brands. It can be tempting to get caught up in vanity metrics, but there are more relevant metrics to be tracking that can give you a real understanding of how your business is performing.
Google Merchant - your brands’ best friend in 2023
Google Merchant Centre is a valuable tool that's often overlooked within the Google platform. It's an essential component for businesses looking to advertise their products online and create Google Shopping campaigns.
Why are Google Ads romantic?
Google Ads is an incredibly powerful tool for businesses of all sizes, and it's no secret why. Not only does it allow you to reach a vast audience of potential customers, but it also allows you to do so in a targeted, cost-effective way. But let's not just talk about the boring old statistics and figures, let's talk about why Google Ads is truly important and why it should be delivered by an expert who has time to devote to it on your behalf.
An important reminder to all seasoned Marketing Managers about blogging.
Blogging is a powerful tool for any marketing team who wan’t to position their medium sized business as the “market leader” or “expert”. It allows you to showcase your expertise, build a community and even open up opportunities for PR.